Ärni Blum
The tech partner behind an Estonian designer knitwear label.
- Sector
- Designer knitwear
- Market
- Estonia → international
- Our role
- Tech partner
- Website
- arniblum.com
arniblum.com

The situation
Ärni Blum makes handmade alpaca and merino knitwear in small, made-to-order batches, sold online and in its own studio stores.
A brand built on craft needs an online store that feels as considered as the product, and that simply works.
What we did
- 01Look after the online store and everything around it
- 02Make the day-to-day technical decisions, fixes and improvements
- 03Keep the store fast, secure and up to date
Where it is now
The founder has one call to make for anything digital, and spends her time on the collections.
Our role today
Tech partner: the first call for anything digital.
Next case
365JP